Digital magazine proposal

Gabriella Plue

Introduction

On the Water

On the Water is a surf and sail magazine that focuses on water sports and the reviews, politics, and opinions of them. The magazine discusses known people, media, and news of sports like surfing, sailing, boating, waterskiing, and more.

It is a digital magazine focused on a younger audience in the nautical industry. The magazine is also catered towards those who live in coastal areas with access to or great knowledge of the ocean. With this, the magazine has a fun, modern, clean design that is timeless yet cool to look at.

Brand voice and visual language

Words associated with the magazine’s brand

Visual references

Link to the reference board.

Color palette

Link to the color palette.

Type families